News: Strategy

I’ve pondered on a working title for this blog and I’ve eventually settled on A cautionary tale of intellectual property in design and the navigation of sensitive topics.

So, this thing happened. I thought it probably would one day...I’m a designer by trade after all. But when it did happen, it cut deep. Real deep 

You’ve worked hard to fully switch off from work mode. If switching your out of office on is the start of your holiday then switching it off most certainly means the end. As soon as that first morning alarm of the year goes off it’s all on again but becoming instantly productive is not always as easy as it seems.

We recently picked up a very exciting piece of work. Bigger than normal for us admittedly, but still very much within our scope. Especially as we have recently aligned ourselves with some of the best brains in the region.

In fact we’re in residence with them now in our very own shared workspace; The Other Side - A collaborative creative space for dreamers and doers in Horowhenua.

Contrary to popular belief auditing your brand can be swift, painless, easy, and wait for it…enjoyable. Brand audits can be wholesale belt and braces or a quick state of the nation overview. They can be a quick check in to make sure you’re still on track and following your dreams, or they can be deep dive and analytic driven.